ABOUT
GET TO KNOW ME
Introduction
Hello! My name is Megan and I specialize in project management solutions for marketing and creative teams, direct to consumer, retail, eCommerce, and affiliate marketing, and graphic design for both digital and print needs. I hold a Bachelor of Fine Arts (Graphic Design & Advertising Major) from Columbus College of Art & Design.
Graphic Design
My career started in the creative realm of graphic design over 15 years ago at DNA Diagnostics Center (DDC). As the leader in DNA testing, DDC has a wide variety of products that I was integral in bringing to market. My wheelhouse includes:
- Logo Design & Branding
- Print & Package Design
- Web Layout & UI Design
Software
Adobe Creative Suite CC (InDesign, Illustrator, Photoshop, Acrobat)
Project Management
My organizational skills—combined with my ability to learn new software quickly—led to a career path in project management. In Q4 of 2017, I oversaw the implementation of DDC's marketing ticketing system, which was successfully rolled-out in Q1 of 2018. In April of 2019, I joined Better Choice Company (BCC) as their Marketing Project Manager. Starting from the ground up, I implemented Wrike to manage projects, tasks, monthly check-lists, social media calendars, and to house training documents, monthly metrics, company assets and image libraries, and other pertinent company documentation.
Software
Wrike, Trello, Asana, Zoho (Desk, Creator, Projects), Microsoft Suite (Word, Excel, PowerPoint, Outlook)
Marketing Solutions
Marketing has always gone hand-in-hand with my responsibilities. While at DDC, I successfully launched the HomeDNA product line on Amazon.com and Retailer.com (CVS, Walmart, Walgreens, Rite Aid). Successful execution included corresponding PLA campaigns, keyword strategy, in-store print ads, and email blasts. At BCC, I managed the affiliate marketing program via ShareASale. I created and managed the editorial calendar and increased sales 10% year-over-year from 2020 to 2021. Throughout 2021 I also oversaw social media and email marketing calendars and execution for BCC's brand Halo Pets.
Software
Klaviyo, Act-On, Constant Contact, Amazon (Vendor Central with A+ Content Integration, Seller Central), Shopify, WordPress, ShareASale, Google Analytics
MY RESUME
